Business Improvement and Social media
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Rescooped by Ricard Lloria from Modern Marketer
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Is Social Content Curation The Next "Better" Thing?

Is Social Content Curation The Next "Better" Thing? | Business Improvement and Social media | Scoop.it
From marketingland.com - March 16, 2013 7:15 AM
Social content curation has blown up in the past year, after a late start that began to show traction around 2007-2008. Pinterest continues to experience massive growth, with Wanelo nipping at its heels.

Via The Fish Firm II
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Inés Flores GArcia's comment, March 14, 2013 3:17 AM
El Curador de Contenidos Digitales, es una de las profesiones que se vislumbra emergente para el siglo XXI
Patricia Daniels's curator insight, March 14, 2013 8:15 AM

Content curation is not just for businesses. I find it's a wonderful way to store resources for myself, my students and likeminded users. It's a great way to share and add your own insights without having to write a full blog post. I can certainly recommend it for language teachers as a means of creating an accessible repository for already filtered material. It'll save you time and you'll always have extra content at hand for those moments when you need something for five-minute-activites or additional reading for those students that are working ahead in class etc. Try it out for yourself!
Anthony Burke's curator insight, March 16, 2013 6:27 AM

Yes it is
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Rescooped by Ricard Lloria from Social Marketing Revolution
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Social Media Marketing Essentials: You Only Understand Conversions You Are Part Of

Social Media Marketing Essentials: You Only Understand Conversions You Are Part Of | Business Improvement and Social media | Scoop.it
From thefishfirm.blogspot.com - February 23, 2013 6:58 AM

I was on a Twitter Scramble the other day with The Fish Firm and was impressed with their ideas and contributions. I am particularly impressed with this post. The title is a magical idea.

The magical idea is conversions are happening, social conversions, that a company can't understand fully because they are not part of the conversation. Such a powerful double idea so simply stated. 

 

There are many implications to not understanding conversions you are not part of including:

* Cast a broad social net and to be part of more conversations.

* Responding is critical to being included in the conversion.

* Conversions aren't free; you do something to be included. 

* No matter how good you are you are still missing conversions.

 

If you are a perfectionist the last bullet can drive you stark raving mad. Internet marketers learn to turn into the wind and trim, constantly trim, based on feedback loops. 

Great post by The Fish Firm.  

 

 


Via Martin (Marty) Smith
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The Fish Firm's curator insight, February 12, 2013 5:44 PM

Thanks Marty!
A.W. Smith Law's curator insight, February 20, 2013 4:31 PM

Very true!  Something all businesses should keep in mind.  The importance of connecting and understanding your clients/customers is invaluable. 
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Rescooped by Ricard Lloria from Modern Marketer
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5 Ways to Find a True Influencer

5 Ways to Find a True Influencer | Business Improvement and Social media | Scoop.it
From chiefmarketer.com - March 16, 2013 7:15 AM

More and more, marketers are using social media to tap into influencers to bolster reach and sway their audience to see a product or brand differently.  


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