Business Improvement and Social media

I selected this article from Curatti written by Andy Capaloff because it provides additional insights into common mistakes made in blogging.

It's important to understand what makes a good blogger.

More Blogging Blunders

Many marketers make mistakes when it comes to writing articles. I agree that you need to take a look at the mistakes of others in order to have a good understanding of what works.

Capaloff explains further insights from several interviews with top bloggers at the Summit for Content Marketing, and what to look for when it comes to a great blog post versus a poor one.

Here's what caught my attention:

• Break free from the norms and have your own unique blog style. To be good you have to stand out from the rest. You have to understand what the end goal is.

• Give people a reason to read your articles. Especially since there are thousands of other pieces that are similar to yours.

• Discover your own voice by getting into the way that you talk -- only better. Make it a conversational yet concise format.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Niraj Ranjan because it provides insights into how to create quality and relevant content.

You don't need to be a writing expert in order to create great articles for your blog.

Content Writing Success Steps

Many bloggers waste time by producing content that does not reach their audience. I agree that it is not too late to change your approach.

Ranjan explains how to produce a quality articles that your audience will love.

Here's what caught my attention:

• Content curation is not only about writing articles -- it's also a product of knowing your target audience. This could include branded images, increasing signups, webinars, and improving the topics.

• There are many tools available to help make your content writing easier. You can use these to brainstorm your ideas, editing, better headlines, ect.

• Instead of focusing on writing alone mix up your content with infographics, graphs, and more. Other examples include video tutorials, presentations, or a series of posts.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Robin Singh because it explains how to create a knowledge based website.

Your readers are seeking information that they can learn from.

Grow Your Website with a Knowledge Base Approach

You can increase your sales by offering solid information. I agree that it's beneficial to include valuable content on your website.

Singh provides 9 reasons your business should include a knowledge based strategy.

Here's what caught my attention:

• High quality content helps you to support your customers better. This increases the satisfaction rate as you place yourself in their shoes.

• Google will find your website valuable when you publish helpful content. This will increase your search ranking as a result.

• There will be fewer support requests when you offer informative articles on your website. When customers find what they are looking for there is no longer a need to ask for help.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Lisa Sicard
 because it provides insights on how to connect with other bloggers in order to improve your reach.

It takes a village to make your blog successful.

How to Forge Great Blogger Relationships

Increasing visitors and subscribers can be a lonely process for bloggers. I agree that you can be successful by meeting other blog owners who can help you.

Sicard explains the best ways to make new connections in order to improve your blogging strategy.

Here's what caught my attention:

• Meeting other bloggers can help you troubleshoot problems such as a bad plugin. They can assist in things that you don't have time for.

• If you see something is not working on someone else's blog let them know. Don't call it out over social media and respect their schedules.

• Network with other bloggers such as in Facebook groups to get things done. There's a lot to learn from others who have been successful in blogging.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Susan Gilbert because it shows you great tools to help improve your blog, Instagram strategy, and business sales.

Reach more customers and readers online with these great resources for business.

12 Marketing, Blog, and Business Tools for More Sales

With the right tools you can help your bottom line and reach grow. I agree that in order to build a business online it's important to take advantage of what's available.

Gilbert provides the best tools to help make your brand stand out on Instagram and your blog.

Here's what caught my attention:

• Pinterest is one of the best social networks to attract buyers and website subscribers. The jQuery Pin It Button highlights your blog images for easy pinning.

• You no longer have to just use a mobile device to manage your Instagram account(s). Grum helps you to schedule your images and posts ahead of time with related hashtags and emojis.

• There are a lot of CRM products out there -- one of the best to check out is from Hubspot. Their free tool helps you to gain valuable insights on your leads and monitor your community.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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Susan Gilbert writes about tools for better blogging, content marketing, CRM, Instagram and Pinterest tips.

My bloggin should excell from this article . These helpful tools will cause the time spent to be well worth it and not wasted.

I selected this article from Curatti written by Alice Elliott because she explains the importance of including a CTA in your blog posts.

Attract more readers with a focused call-to-action in your posts.

How to Create an Great CTA

Many of us include a call-to-action on our websites -- but our articles should have this, too. I agree that this will improve your chances of having your readers take action after reading the message.

Elliott explains what a difference a focused call-to-action can make in your blog posts.

Here's what caught my attention:

• Never assume that the reader knows exactly what to do after they read your blog post. Show them what to do and how.

• Ask your readers to share the post on social media with their friends and family members. This is a great way to attract a larger audience.

• Choose a subject that is easy to relate to. Write about how you feel encouraging your readers to join in on the conversation.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of Alice Elliott.

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I selected this article from Curatti written by Alice Elliott because she explains how to write a blog post that is more readable.

Attract more readers with content that it suitable to them.

How to Create an Attractive Post

It's great to have a strong number of subscribers -- but you need strong content to go along with that. I agree that your audience needs to be both educated and entertained in order to capture their attention.

Elliott explains how to improve your articles and write the perfect post.

Here's what caught my attention:

• The quality of your writing needs to be the best that it can be. You need to write what your audience wants to read in order to retain them.

• Make your blog posts conversational style. Show your own personality in an authentic way to attract more readers. Include your own anecdotes and stories to keep their interest.

• A good post contains value and is useful to the reader. Write something that can make a real difference in their lives.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of Alice Elliott.

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I selected this article from Curatti written by Shelly Kramer because it provides insight into how to effectively use long form content to capture more readers.

Why long form content is well received by your audience.

Long Form Content Success Strategies

Most readers prefer digestible, longer content. I agree that you need to write it in a way that adds value to your community.

Kramer explains the impact of long form content on your blog.

Here's what caught my attention:

• Search engines tend to rank long form content higher than short form. The more words you have the more opportunity to add relevant keywords.

• Longer content can set you apart from the competition. Especially as you focus more on quality than quantity. This places your business ahead of the game.

• It may take more time to read a lengthy article -- but generally this will be well received by readers. It is well worth the time and investment to write long form content.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Alice Elliott because it provides insight into how to improve your blog posts with a great headline.

The purpose of your headline is to draw in and hook your readers.

How to Create an Attractive Headline

You can keep your audience interested and engaged by writing catchy titles. I agree that this will help attract more attention to your blog blog posts.

Elliott explains the different types of headlines and how to be most effective in reaching your readers.

Here's what caught my attention:

• Craft your headlines to be relevant, suitable to your audience, and relatable. Use attractive wording that stimulates curiosity.

• You should convince the reader that your content is a must-read and better than other articles out there. Headlines should recognize and relate to your audience's needs.

• Offer a solution, secret, or success strategy that will make a difference in your reader's life. Be honest with your promises in your post.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of Alice Elliott.

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I selected this article from Curatti written by Tom Jager because it shows you great tools to improve your content marketing strategy.

Increase awareness for your brand with the use of content tools and apps.

6 Winning Content Marketing Tools

In order to improve your reach you need to have the right strategy and resources. I agree that if you'd like to attract an interested audience your business should first produce great content.

Jager provides the six top tools and apps to help make your content strategy become successful.

Here's what caught my attention:

• Stay up to date on the latest trends in your industry with Trendspottr. Use this tool to find influencers, hot hashtags, and the right content at the right time for your community.

• Once you attract new subscribers the next step is to nurture them through email. MailChimp a powerful email marketing automation tool that has a user-friendly interface for the best functionality.

• You don't need to have design skills to create great graphics for your blog posts. Canva makes it very easy to create professional images in an easy-to-use format.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Karen Dikson because it provides insights on how to to avoid costly copywriting mistakes.

In order for your brand to attract more readers you need to provide high-quality content.

Common Copywriting Errors

Your message should draw in your audience. I agree that you can reach more people by writing more effectively in a simple, concise manner.

Dikson explains the common mistakes content marketers make and how to fix them.

Here's what caught my attention:

• Choose a single-column layout for better reading flow. In addition to sub-headlines make sure your paragraphs naturally move into the next one.

• Before you start writing have a specific goal in place. Go beyond just clever copy and provide something that is creative and fresh.

• If you're going to use a bold claim you need to back it up with facts. This builds trust with potential customers as well as a good brand reputation.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Derek Miller because it provides insight into how to increase your audience with curated content.

Use re-publishing methods to draw in more readers.

Curated Content Can be Effective in Building Your Community

You can keep your audience interested and engaged by curating articles on your blog and on social media. I agree that combining your content into easily digestible resources will help it spread a lot farther over multiple channels.

Miller explains the different types of curation and how to be most effective in reaching your readers.

Here's what caught my attention:

• Curating content connects your brand with influencers and diversifies your message. It also helps you save time and money on creating original articles.

• Go beyond republishing content, and look for opportunities to build relationships with the original publisher..

• Find out which platforms your readers are most active on. Focus your publishing there for the best response rate.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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In my latest article from Curatti I provide insights into how to build a blog that readers will flock to.

How my Curatti blog became a curation hub.

Generate Content That Gets Read

When it comes to blogging you need to stand out from the crowd with original topics. This means your posts need to be fresh and original, and speak to your audience.

I explain how to effectively reach your readers based on the interests of your readers.

Here's a few main points to consider:

• You’re led either by your own quest for knowledge or by what keeps you up at night. Maybe you just want out of the rat race and are following a passion? If any of these apply to you, be very open to all of the signals you are receiving.

• You either need to build an audience and following organically, over a long period of time, or you have to pay more than ever to reach lots of eyeballs.

• If you have a very clear idea of the product or service you want to sell, have done your competitive analysis and seen an opening for your niche, gear your entire content strategy towards gaining the trust of your target customer base.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Alice Elliott because she explains why your blog posts are seeing a decline in comments.

Learn why your articles are not getting as much feedback as they did a few years ago.

Why Blog Comments are on the Decline

It can be difficult for any blogger to see a lack of response after working hard on a blog post. I agree that in order to attract comments you need to evaluate how your blog is being perceived.

Elliott explains the reasons why blogs are not experiencing the same amount of comments that they once did.

Here's what caught my attention:

• First, take a look at your topics and find out whether these are actually what your audience wants to read. Second, is your content a conversational style? If not, it may need to be tweaked.

• Don't avoid a subject that is serious in nature -- you might be losing readers because of it. Write what your subscribers are looking for instead of playing it safe.

• Put both personality and passion into your content. Reveal more about yourself personally, and back up what you say with facts.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of Alice Elliott.

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I selected this article from Curatti written by Andy Capaloff because it provides insights into common mistakes made in blogging.

We learn by seeing what other content curators have done.

Content Marketing Blunder Lessons

Many marketers make mistakes when it comes to publishing blog articles. I agree that you need to take a look at the mistakes of others in order to have a good understanding of what works.

Capaloff explains what to look for when it comes to a great blog post versus a poor one.

Here's what caught my attention:

• Poor spelling and grammar can be a turnoff for readers. You shouldn't write your posts too quickly -- take the time to edit them before they are published.

• Stay away from writing too much text and go with a conversational style instead. This will encourage people to want to read your articles.

• Don't make the reader work hard to understand your blog posts. You don't need to set out to prove brilliance.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Adeel Sami
 because it provides insights on how to keep the momentum in your blogging strategy.

It takes consistent dedication to make your blog successful.

How to Become a Blogging Champion

It's easy to to want to give up on your blog. I agree that you can be successful by realizing that the end results are rewarding.

Sami explains the best ways to keep your focus and stay positive.

Here's what caught my attention:

• A great blogger produces content on a regular basis. Consistency is the key to staying in the game and keeping your blog moving forward.

• Keep the perspective that being a content producer is a long-term job. This will help you become more competitive in your niche.

• After taking the first action do not throw in the towel and give up. Those who continue to take action are the winners in the blogosphere.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Shyam Bhardwaj because it provides information on how to build authority as a blogger.

An strong blogging community is more important than making money.

Understand How to Become an Authority in Your Niche

As a blogger your connections matter the most -- even above your income streams. I agree that having a strong level of trust will help you establish authority online.

Bhardwaj goes over how to achieve influencer status for your audience.

Here's what caught my attention:

• Writing great content is the first step to attracting attention to your blog. This is a direct reflection of who you are -- the higher the quality the better chances of your articles going viral.

• Conduct research in order to write the best blog posts. People do not like to be deceived -- your articles need to be fact checked and accurate.

• A guest post can help you score more backlinks and website traffic. A reader you influence will spread the word about your blog.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Tony Zambito because it explains the illusion of publishing too much content in order to stand out.

The right way to approach your audience is through high-quality content, not high quantity.

Correct Misguided Thinking for Your Content Strategy

The current thought is to put as much content as possible in front of your readers in order to grow online. I agree that we can lose focus on the quality of the articles by doing this.

Zambito explains the different misconceptions related to content planning and marketing.

Here's what caught my attention:

• Organizations have taken their eyes off of what is taking place in the digital world. The customer experience can get missed when we do not pay attention to this.

• The customer journey is not the same as the content journey. Businesses need to focus on the interactions and experiences instead.

• As content producers we need to move away from a broadcasting mentality. This includes how we personalize what we write.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Ashley Faulkes because it explains the process of running a blog and then turning it into a business.

The story of how one blogger became a businessman.

Going From Blogger to Business Owner

Starting a blog can involve a lot of learning curves along the way. I agree that content marketers need to fully understand digital marketing in order to be successful in business.

Faulkes provides his own perspective on what it takes to run a successful blogging business.

Here's what caught my attention:

• Start by learning as much as you can from leading blogging experts. Then brush up on your digital marketing skills in areas like social media, SEO, and email marketing.

• It is not enough to just have a blog. Your business needs to be running your content, not the other way around. If you lack skills you just need to learn more.

• When attending a conference hang out with a few like-minded individuals who will push you to grow. Read as much as you can about the topic of blogging for business.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Bryan Kramer because it provides insight into how to capture your readers with smaller content.

Why bite-sized content is effective in getting your message out.

Publish Smaller Articles to Attract More Readers

There are many who will not read longer articles for whatever reason. I agree that you can capture these readers by condensing your information.

Kramer explains the impact of bite-sized content on your blog.

Here's what caught my attention:

• The smallest gift can produce the biggest dividend when it comes to writing content. This especially applies to shares on social media.

• Look over your existing articles and find out what can be repurposed into a more condensed version. Smaller content must be to the point and easy to understand.

• As you plan your content decide ahead of time which articles can become more shareable. For example, turn your blog posts into a webinar, infographic or a short YouTube clip.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Andy Capaloff because it provides insight into how to create effective content as a guest blogger.

Why content marketing is really about establishing trust and leadership in your niche.

Publishing With Originality and Intent

Each article you publish should reflect your brand and help your readers. I agree that your posts should not be just about repurposing old content but instead offering a fresh perspective people will want to read.

Capaloff explains how to best approach your content marketing strategy for guest blogging opportunities.

Here's what caught my attention:

• It's important to know who your audience is before crafting your content. Add something original instead of just a sales message or promotion.

• Go beyond writing in just one style. Longer articles are great, but substance should count more. Avoid using fillers just to add more words.

• Research first whether your topic has already been covered on other blogs. This will help you gauge the level of interest and who is writing about that topic.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Ruchika Sharma
 because it provides insights on how to improve your content with keyword research.

Create a monthly action plan for your articles with the right keywords.

How to Use Keywords Effectively

Content should be made for your target audience. I agree that you can reach more people by conducting research to discover the most applicable topics.

Sharma explains the basics of content planning through keyword research.

Here's what caught my attention:

• Narrow down your focus to ten keywords that you would like to see ranked high on Google. Take a look at what is already showing up in the #1 spot.

• Go to Google and research titles, descriptions, and H1 tags. This will give you insights into your competitors' rankings and which organic keywords they are using.

• After conducting research you should have at least 50 keywords on your list for your brand. The next step is to formulate long tail words that fit your niche and copy.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Gloria Kopp because it shows you how to create content that people will want to engage in and share.

Make your blog articles more appealing to your readers with helpful tools.

Great Content Grows Influence and Attracts Sales

A catchy headline and original content are essential to attracting an audience online. I agree that in order to be effective in reaching your audience you need to take advantage of the right resources.

Kopp provides tools you can use to make your content strategy more effective.

Here's what caught my attention:

• If writer's block is standing in your way then you can get a little help from Blog Title Idea Generator. This resource will help you start creating original ideas with a list of relevant topics to start from.

• You don't have hire an expensive editor to provide an overview of your copy. With Writefull your business can get suggestions for improvements and increase your credibility.

• It's important to mix up your content and keep your audience engaged. Videos are a good way to do this, and WeVideo can help you create a professional look that is informative and entertaining.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Bryan Kramer because it provides insights on how to to create a solid content marketing plan.

In order for your brand to be noticed it takes both quality and the right strategy from your blog.

Improve Your Content Marketing

Your message should engage and educate your audience. I agree that you can reach more people by understanding the right methods for producing content.

Kramer explains the basics of content marketing and how to clear up any confusion in order to be more effective.

Here's what caught my attention:

• Choose the right audience to focus on such as millennials or older adults. This will help you craft an article that speaks to their needs and desires.

• Discover the best way to share your content through an ROI standpoint. Combine traditional marketing methods with digital techniques.

• Take the time to map out the desired outcome of your marketing efforts. Determine the personas of each individual within the buying process.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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