Business Improvement and Social media

I selected this article from Curatti written by Helen Miller because it shows you how to boost your brand with a stand-out website.

Branding and website development and design are not the same thing.

Promote Your Brand with a Strong Website

You can take your business image to a new level with the right design and content strategies. I agree that it's not just one method that will make this successful.

Miller provides examples and advice on establishing a brand identity that gets seen.

Here's what caught my attention:

• If your website is outdated there are new templates you can try in WordPress. Use a new design to help tell your brand story and establish your brand name.

• Before telling the story of your company find out first what your core values are, the strengths of your skills, what you want to be known for, the personality of your brand, and how you will stand out from the rest in your industry.

• Optimize your LinkedIn profile to make it more professional. Use a custom headline with a clear summary of what you have to offer your prospects.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Read full article here: http://ow.ly/SGfX30chbO1

This post was sponsored by Template Monster (in case you hadn’t guessed!)

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I selected this article from Curatti written by Michael Brenner because it provides insight on how to build an authentic brand that your audience will love.

Make your brand more attractive by humanizing the persona.

Effectively Reach Your Target Market

Trusted recommendations can help attract customers to your brand. I agree that you can accomplish this by creating incentives for influencers to share what you have to offer.

Brenner goes over how to improve the 'likability' factor for your business marketing.

Here's what caught my attention:

• Many people don't trust anyone trying to sell to them. You need to humanize your content in order to reach them in an trustworthy way.

• Talk to your customers in real-time, one-on-one. Answer their questions with helpful advice when they visit your website.

• We are not influenced by celebrities --- we take notes from each other. Encourage your community to make referrals and leave positive reviews.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123rf.

Read full article here: http://ow.ly/TFMX30acBBW

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I selected this article from Curatti written by Joshua Daniels because it provides facts and figures that will impact your branding strategy.

How to stand out online for more business success.

Branding Tips to Improve Your Reach

It's important to connect with your customers on their level. I agree that in order to get noticed you need to understand how to attract fans and followers.

Daniels provides information on the latest in branding for business.

Here's what caught my attention:

• A brand is not your logo -- it's a total sum of an organization's parts. It provides an overall picture to an audience to follow.

• Good design conveys the needs and desites of your community. This starts with a good product design.

• A great branding strategy can dramatically improve your business. Developing a personality for your brand will help you stand out.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123RF.

Read full article here: http://ow.ly/6Ozl306SrEx

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I selected this article from Curatti written by John Jantsch because it explains how to improve your marketing strategy by answering 4 questions.

Developing a marketing strategy for your business can be a challenge -- you need to know where to start and what to focus on.

Answer These 4 Marketing Questions

Many advertisers find themselves getting stuck when it comes to developing a successful marketing strategy. I agree that in order to attain your goals you need to first understand where to begin.

Jantsch provides four ways your business can discover the best plan.

Here's what caught my attention:

• Find out what your personal "why" is. As yourself how you are going to change the world and which things you want to make right. This helps you to see which gaps you are filling.

• To develop a brand story you need to understand your audience, personality, who the hero is, and what your journey will be.

• Make deliverables and expectations clear to your audience so they know what to look forward to. Remove any ambiguity in order to foster an enjoyable working relationship.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Lead feature image: 123rf

Read full article here: http://ow.ly/tzA930c3n0K

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I selected this article from Curatti written by Piyush Mangukiya because it provides the latest information to help you improve your business website.

Use these 50 tips to build your presence online effectively

Top Design Features For Business Websites

In today's constantly changing online world there are many different ways you can help improve your brand image online. I agree that knowing what stands out to your audience can help you build more visibility.

Mangukiya goes over the best features for website design that can help you launch a new website or improve an existing one.

Here's what caught my attention:

• Choose a domain name that is easy to remember and represents what your business is about. If you can't find the right name check with the broker on purchasing the domain.

• Using a branded logo will help you garner more attention from your audience. Make sure it's a professional design that stands out from the rest.

• Place a Call to Action (CTA) in as many places as possible on your website. This will increase your subscribers and prospects.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123rf.

Read full article here: http://ow.ly/W96r307xtqa

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today