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How marketing can apply service design thinking to do KYC (know your customer) | CustomerThink

How marketing can apply service design thinking to do KYC (know your customer) | CustomerThink | Business Improvement and Social media | Scoop.it
As a marketer whenever we talk about marketing, what comes to our mind is “Target Audience, Customer, Campaign, ROI.” However, customers often view us marketers as slimy or even evil – people who invisibly manipulate their insecurities, fears and weak moments in the pursuit of profits. And in the digital era, they don’t shy from…
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Fostering Customer Experience with Digital Transformation | CustomerThink

Fostering Customer Experience with Digital Transformation | CustomerThink | Business Improvement and Social media | Scoop.it
Fostering Customer Experience with Digital Transformation | CustomerThink https://t.co/zq3SpEBE8V
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