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Rescooped by Ricard Lloria from Business change
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Can the private sector misbehave its way to sustainability?

Can the private sector misbehave its way to sustainability? | Business Improvement and Social media | Scoop.it
From www.greenbiz.com - November 29, 2017 2:47 AM
This was U.N. Secretary-General António Guterres’ plea to business during his opening of the High-Level Meeting of Caring for Climate, held during COP23 — the annual U.N. climate conference — in Bonn earlier this month. Generally, when the words "misbehave" and "business" appear together, we expect to hear about business behaving badly. But for the secretary-general, this was an enthusiastic call to action for companies everywhere to disrupt "business-as-usual" on climate action and call on governments to ramp up policy ambition.

Via Peter Verschuere, David Hain
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Rescooped by Ricard Lloria from Business: Economics, Marketing, Strategy
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Digital Disruption: The Growth Multiplier - Accenture

Digital Disruption: The Growth Multiplier - Accenture | Business Improvement and Social media | Scoop.it
From www.accenture.com - February 20, 2016 4:01 AM

Learn how recalibrating digital investments can help companies realize higher productivity and growth in the digital economy.


Via Pantelis Chiotellis
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Rescooped by Ricard Lloria from Business change
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How to survive disruption

How to survive disruption | Business Improvement and Social media | Scoop.it
From www.leadingcompany.com.au - December 7, 2012 2:30 AM

Maxwell Wessel is a fellow at the Forum for Growth and Innovation and a senior researcher at Harvard Business School. Clayton M. Christensen is the Kim B Clark Professor of Business Administration at HBS.

Disruptive innovations are like missiles launched at your business. For 20 years we’ve described missile after missile that took aim and annihilated its target: Napster, Amazon and the Apple Store devastated Tower Records and Musicland; digital photography made film practically obsolete.

And all along we’ve prescribed a single response to ensure that when the dust settles, you’ll still have a viable business: develop a disruption of your own before it’s too late to reap the rewards of participation in new, high-growth markets – as Apple did with the iPod, iTunes, the iPad and the iPhone. That prescription is, if anything, even more imperative in an increasingly volatile world.


Via The Learning Factor, David Hain
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Rescooped by Ricard Lloria from Business change
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Preparing for the Next Disruption

Preparing for the Next Disruption | Business Improvement and Social media | Scoop.it
From www.linkedin.com - July 5, 2017 2:43 AM
The Uncertainty Capability: The Secret to Preparing for the Next Disruption

Answering this question is important on both a personal and organizational level — and regardless of whether you are a technology company or an enterprise. The reason is that the critical capability is not the identification of the next disruptive force, but rather the ability to rapidly adapt to whatever disruption may come.

The reason that many industry leaders missed the significance of the Internet is that we are all subject to something called the “curse of knowledge.” Coined by a Stanford graduate student, it simply means that once we know something to be true, it becomes very difficult to both imagine that anybody else doesn’t know this truth and to break free of the box that the knowledge creates around us.

The current incarnations of Internet-fueled technologies have become our new reality. We understand how it works, we have made plans for the future based on that understanding and are therefore naturally hesitant to accept anything that may challenge that preconception. It is the curse of knowledge in action.

Via David Hain
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Rescooped by Ricard Lloria from Curation Revolution
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5 Examples of Disruptive Marketing and 5 Ways To Create A Disruptive Culture

5 Examples of Disruptive Marketing and 5 Ways To Create A Disruptive Culture | Business Improvement and Social media | Scoop.it
From scenttrail.blogspot.com - January 28, 2013 2:26 AM

Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, January 23, 2013 8:16 PM

http://www.rohitbhargava.com/2013/01/10-brilliant-marketing-lessons-from-the-best-of-ces-2013.html

 

When I wrote about the content linked above about how to disrupt I promised to share examples. Here are 5 examples of disruption in practice:

1. Disrupt At Trade Shows Such As CES
http://www.rohitbhargava.com/2013/01/10-brilliant-marketing-lessons-from-the-best-of-ces-2013.html

That is an excellent article about how cool products in poorly designed booths were ignored at this year's Consumer Electronics Show (CES). Trade Shows are DARWINIAN. Seth Godin had a great explanation for why you buy more booth space than you can afford - because of how it LOOKS.

Design is only HALF the disruption. The other half comes from having the courage to spend money without being able to fully know if there is ROI. One thing the people in empty booths know is it is better to be busy.

2. Whirlpool Teaches To Disrupt
In the same article is a great example of an old brand that gets it. Whirlpool didn't just recreate their graphics they explained their process. Read the great book HOW: Why How You Do Anything Means Everything by Dov Seidman.

Dov explains that in a fast, flat, connected time the only unique thing your company or brand truly "owns" is your business processes. Teaching is an exciting way to disrupt, but never ONLY teach. Make sure you are listening too (see #3).

3. Listen To Disrupt Scoop.it Learns FAST
I love Scoop.it. Two upgrades ago Scoop.it removed some beloved and ingenious features. I led a little revolt complaining about not being included. First victory was how well Guillaume and his team listened and how quickly they pivoted returning our lost features. All was good and then it was time for the next big change.


This time Scoop.it released their changes to a handful of advocates and loyal Scoop.it users. The Scoop.it team listened so well they changed on the fly AND changed their roll out process. Well done Scoop.it and that are listening to disrupt.

 

4. Gold Miners Use UGC & Wisdom of Crowds To Disrupt

Canada's GoldCorp did the unthinkable in the gold mining business when they made normally secret data with the world. The result? GoldCorp is now Canada's largest mining company after crowd wisdom tuned their data to find more than $3B in "new gold" with very low exploration costs. More than simply applying new eyes GoldCorp's contest prompted creation of new visualizations and content (User Generated Content) showing where and why there was gold in previously un-mined belts.

 

5. NewsJack The Media To Disrupt

Read David Meerman Scott's New Rules of Marketing and PR and NewsJacking to learn how to play your marketing on top of trends brewing in the media. My favorite example is the casino that garnered millions in free PR when they banned bad girl Lindsay Lohan from their casino.

 

Curious about my previous article on how to develop disruptive business processes? Learn more: http://scenttrail.blogspot.com/2013/01/5-ways-to-disrupt-your-internet.html

 
Ricard Lloria's comment, January 28, 2013 2:26 AM
Thank you Martin!
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