Business Improvement and Social media

I selected this article from Curatti written by Katherine Crayon
 because it shows you how your website design can impact your business sales.

The look of your eCommerce website directly affects your business's revenue.

Attract More Customers with a Better Website Design

To convert your leads into sales your website needs to immediately attract visitors. I agree that both optimization and design work together to achieve this goal.

Crayon explains 10 different ways your eCommerce business can make improvements to your website.

Here's what caught my attention:

• You can track down your conversion problems by conducting a conversion audit. It is well worth the investment in order to find out where the holes are in your website.

• A slow loading speed will drive prospects away. Make sure all of your pages load quickly and that it is easy for your visitors to find your products.

• People use various devices to access websites. Find out which ones your visitors use including clicks and scrolling activity. 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

This post was sponsored by Template Monster

Read full article here: http://ow.ly/PWPn30a16Ip

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I selected this article from Curatti written by Paolo Fabrizio because it explains how to successfully engage your customers with great service on social media through mobile technology.

Improving customer service online is beneficial to growing your business.

Better Social Mobile Customer Experience

Your social media connections have specific expectations that need to be met. I agree that your business can better provide for your customers by understanding how they communicate on mobile.

Fabrizio shows you several ways to improve your customer service strategy through social mobile.

Here's what caught my attention:

• Interactions over social/mobile have gone up over the last few years. This has raised the bar on customer expectations as far as the speed of response and resolutions.

• It's important to know which social networks your customers are engaging in the most. This includes what type of device they use such as a laptop, tablet, phone, ect.

• Do not underestimate instant messaging apps for customer service. According to a report by Software Advice 75 percent of adults aged 35-44 in the U.S. look for support via their mobile devices.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123rf.

Read full article here: http://ow.ly/FnAj307QtD9

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I selected this article from Curatti written by Wade Harman
 because it shows you how your website performance can impact your influence and sales.

Your landing page directly affects your business's bottom line.

Your Website May Be Lagging Behind

To convert your subscribers your website needs to run efficiently for your visitors. I agree that a poor execution will drive down precious sales.

Harman provides an explanation on how this can directly affect your bottom line.

Here's what caught my attention:

• A website that crashes due to a lack of scalability will lose customers. This is enough to send them shopping at the competition instead.

• You can go out of business if too many potential buyers are leaving. This will impact your marketing campaign as well if you're not keeping up with the demand.

• A poorly run website could lose loyal customers. Repeat buyers are the bread and better to many online businesses.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123rf.

Read full article here: http://ow.ly/zc3X309LBDL

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today