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How to Establish Trust and Authority with #SEO

How to Establish Trust and Authority with #SEO | Business Improvement and Social media | Scoop.it
Authority, trust and relevance are the three most important & powerful pillars of SEO when it comes to website ranking on Google and other search engines

Via janlgordon
janlgordon's curator insight, June 6, 2017 6:08 PM

I selected this article from Curatti written by Mandeep Singh because it shows you how to improve your website rank with organic SEO techniques.

 

There are three phases to search engine optimization that can help improve your website visibility.

 

3 Pillars to SEO Success

 

You can improve your ranking in search with the right methods in place. I agree that authority and trust are built upon original content with organic methods.

 

Singh provides 3 ways you can use to improve your SEO strategy.

 

Here's what caught my attention:

 

  • The three main methods of search include web crawling, indexing, and results from keyword matching. The most relevant information will be picked up first.

 

  • Google updates its algorithm about 500 to 600 times a year. It occasionally performs a major update that can dramatically affect search results.

 

  • Write content that is easy and useful for your readers in order to avoid being penalized. This will also improve your results in search.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Read full article here: http://ow.ly/wZEj30cnonl

 

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Grow Your Business with Online Reviews

Grow Your Business with Online Reviews | Business Improvement and Social media | Scoop.it
This detailed article and in-depth Infographic by websitebuilder.org, are on the important subject of Online Reviews. Some great stuff here!

Via janlgordon
janlgordon's curator insight, April 7, 2017 10:32 PM

I selected this article from Curatti written by Megan Arevalo because it explains how customer opinion can increase your business sales.

 

Most online shoppers will read a review first before making a buying decision.

 

Improve Your Sales with Online Reviews

 

Feedback has the power to make or break a sale for an online shopper. I agree that in order to be successful you need to encourage positive reviews.

 

Arevalo explains how to leverage customer opinion in your favor.

 

Here's what caught my attention:

 

  • A positive review can help improve your search engine ranking and boost your business up to the top pages of Google. This provides customers quick access to your business online.

 

  • About 68 percent of millennials prefer online reviews to advertising. Authentic and positive feedback can increase your business sales by as much as 18 percent.

 

  • A good review can encourage customer engagement. This is due to the fact that they will be more willing to take another step with your business.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Lead Feature Image: 123rf.

 

Read full article here: http://ow.ly/AkUh30aGfrD

 

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Beat the Competition with an SEO Audit

Beat the Competition with an SEO Audit | Business Improvement and Social media | Scoop.it
An SEO audit is an essential part of any SEO strategy. Only by identifying where you are now, can you truly determine the best path forward

Via janlgordon
janlgordon's curator insight, May 1, 2017 7:45 PM

I selected this article from Curatti written by Joan Selby because it shows you how to boost your website traffic through an SEO audit.

 

You can rank higher than the competition with the right website optimization.

 

Improve Your Website with an SEO Audit

 

You can take your SEO strategy to a new level with the right audit techniques. I agree that by paying attention to this data you can fix errors in your website and be more successful with your visibility online.

 

Selby provides unique strategies you can use to improve your reach.

 

Here's what caught my attention:

 

  • Become a master of Google Analytics. Pay attention to the number of daily visitors, where the traffic is coming from, which pages get the most traffic, and time spent on pages.

 

  • Include Bing Webmaster Tools in your analytics. Bing offers SEO reports, keyword research, and a link explorer to discover where the competition is getting their backlinks.

 

  • Make sure your website is secure with an SSL Certificate. This will improve both your reputation and ranking in search.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/P2fF30bldZo

 

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Chuck Bartok's curator insight, May 2, 2017 11:07 AM
Goor suggestions
donhornsby's curator insight, May 2, 2017 11:32 AM
Excellent suggestions 
 
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Study #SEO with These 4 Content Resources

Study #SEO with These 4 Content Resources | Business Improvement and Social media | Scoop.it
You know that increasing your knowledge of SEO would be beneficial, but just need that little nudge? Here are some tip + 4 free SEO study resources

Via janlgordon
janlgordon's curator insight, April 4, 2017 12:10 AM

I selected this article from Curatti written by Eleonora Zolotaryova because it shows you how to learn more about SEO for better content.

 

Understand how to attract more traffic to your website and content.

 

4 Resources to Help You Learn About SEO

 

In order to get more visitors and readers you need to have the right knowledge. I agree that by learning more about SEO your business can build a successful online presence.

 

Zolotaryova provides unique resources you can use to improve your marketing strategy.

 

Here's what caught my attention:

 

  • Content marketers can get a better understanding of SEO in order to learn more about their niche and create new ideas. They can also increase their conversion rates with a lower cost.

 

  • You need to use the right keywords in order to attract the traffic you deserve. A poorly crafted headline can decrease your website traffic.

 

  • Create better content by understanding algorithms. Your readers should be your primary consideration for tackling your SEO strategy.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/J3Q230axod2

 

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