94% of people who embark on a buyer path, drop out at some point. Could persona marketing be one of the reasons for this?
Via janlgordon
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janlgordon's curator insight,
November 10, 2016 1:02 AM
I selected this article from Curatti written by Shelly Kramer because it explains how to best measure your social network ROI.
B2B marketers need to show the value of their social media strategy.
Is Your Marketing Strategy Generating New Business?
It's important to get an accurate assessment of your social media marketing. I agree that B2B's need to back up their claims with hard data in order to win over their clients.
Kramer shows how to effectively gather the right information and metrics in order to build a solid marketing profile.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf. . Read full article here: http://ow.ly/28gw3061XLE
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's comment,
October 11, 2016 10:44 AM
Thank you @Dejan Nikolic & @Stephania Savva, Ph.D :-)
janlgordon's comment,
August 26, 2016 10:46 AM
Thank you @Anna @Ricard Lloria @MiniTool Software & @massimo facchinetti :-)
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janlgordon's curator insight,
December 13, 2016 8:48 PM
I selected this article from Curatti written by Shane Barker because it explains the importance of being prepared for a successful product launch.
In a competitive online environment it's important for your goods to stand out to consumers.
Create a Successful Product Launch
Today's online market is highly competitive in an age of social media and reviews. I agree that businesses can gain more attention with the right focus and strategy in place.
Barker shows you how you can best present your products with a strategized approach.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/QyYx3076uVI
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
November 6, 2016 10:57 PM
I selected this article from Curatti written by John Jantsch because it provides insight into how to achieve your goals in generating new clients.
Lead funnels are great, but you still need a client generation system in place.
Why Your Business Is Not Experiencing Enough Sales
Building a profitable company takes several marketing methods in order to be truly effective. I agree that client lead generation is an essential part of growing your bottom line.
Jantsch explains why these techniques are important to attract the most leads and conversions.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/RoSU305UJqj
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's comment,
November 8, 2016 10:43 AM
Thank you @Ricard Lloria @Sanjay Joshi @Stan Smith & @Steve Williams :-)
janlgordon's comment,
August 12, 2016 10:37 AM
Thank you @Stan Smith @Ricard Lloria & @Carlina1950 :-)
janlgordon's comment,
August 22, 2016 10:39 AM
Thank you @Pantelis Chiotellis @Atisy Joëlle @Thierry Evangelista @MiniTool Software @Anna & @Azalead :-)
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I selected this article from Curatti written by Timothy (Tim) Hughes because it provides insights on how to best approach buyers through persona marketing.
Many potential customers do not make a purchase decision due to a lack of information and too much confusion about a product or service.
How Persona Marketing Affects Your Bottom Line
People respond when we listen and help solve their problems in a clear and effective way. I agree that businesses need to understand what their leads are looking for and why in order to better reach them.
Hughes explains what exactly persona marketing means from the customer's perspective.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Lead/Featured Image: 123rf.
Read full article here: http://ow.ly/IgpI308oXi1
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today