Business Improvement and Social media

I selected this article from Curatti written by John Jantsch because it provides insight into how to achieve your goals in generating new clients.

Lead funnels are great, but you still need a client generation system in place.

Why Your Business Is Not Experiencing Enough Sales

Building a profitable company takes several marketing methods in order to be truly effective. I agree that client lead generation is an essential part of growing your bottom line.

Jantsch explains why these techniques are important to attract the most leads and conversions.

Here's what caught my attention:

• You don't just want leads -- you want customers. You need  steady flow of the right people targeted for your business niche, not just a large influx of prospects.

• Build a system that generates a consistent appointments -- at least 10 to 12. Make sure these are qualified leads who are interested in what you have to offer.

• Create valuable content that will resonate with your audience. This is the workhorse for your lead generation system.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123rf.

Read full article here: http://ow.ly/RoSU305UJqj

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

Interesting to consider as well from various roles/ fields -- what are the missing skills in social media amongst teachers, nurses, social workers, parents, students, police officers etc.

What talents in digital marketing companies will look for in 2014