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The Truth About Digital #Marketing

The Truth About Digital #Marketing | Business Improvement and Social media | Scoop.it
In this article, Michael Brenner looks at and busts 9 of the more common digital marketing myths with a littl

Via janlgordon
janlgordon's curator insight, June 14, 2017 4:28 PM

I selected this article from Curatti written by Michael Brenner because it provides insights on the affect of digital marketing on consumers.

 

Understand digital marketing and avoid common mistakes

 

Dispelling Digital Marketing Myths

 

Effective marketing is not difficult -- it just takes a specific strategy. I agree that in order to best reach your audience you need to know what works and what does not.

 

Brenner explains what digital marketing means to your business and how to make it successful.

 

Here's what caught my attention:

 

  • It's good practice to consistently produce great content. Articles need to be quality, and grab the reader's attention.

 

  • A negative reaction online isn't always a bad thing to happen. Avoid trolls, but engage with those who are your loyal audience.

 

  • Digital marketing encompasses many different mediums from blogs to email, and more. Be sure your content in these places is relevant to your target market.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/Szpe30cB7pe

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

Media Wave's curator insight, November 6, 2018 3:48 AM
The old school marketing method: the real “word of mouth” “ face to face” is still simply the best - we just need to improve on it and find more innovative ways to deliver messages that way. Technology is just gearing slowly away from it.
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12 Tools For Business Marketing, Bloggin and Sales

12 Tools For Business Marketing, Bloggin and Sales | Business Improvement and Social media | Scoop.it
This article contains 4 helpful tools and resources to aid your Blog, Instagram Marketing and Customer Relationship Management (CRM)

Via janlgordon
janlgordon's curator insight, April 19, 2017 5:04 PM

I selected this article from Curatti written by Susan Gilbert because it shows you great tools to help improve your blog, Instagram strategy, and business sales.

 

Reach more customers and readers online with these great resources for business.

 

12 Marketing, Blog, and Business Tools for More Sales

 

With the right tools you can help your bottom line and reach grow. I agree that in order to build a business online it's important to take advantage of what's available.

 

Gilbert provides the best tools to help make your brand stand out on Instagram and your blog.

 

Here's what caught my attention:

 

  • Pinterest is one of the best social networks to attract buyers and website subscribers. The jQuery Pin It Button highlights your blog images for easy pinning.

 

  • You no longer have to just use a mobile device to manage your Instagram account(s). Grum helps you to schedule your images and posts ahead of time with related hashtags and emojis.

 

  • There are a lot of CRM products out there -- one of the best to check out is from Hubspot. Their free tool helps you to gain valuable insights on your leads and monitor your community.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/V6YR30aZSL8

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

Jeff Domansky's curator insight, April 24, 2017 7:28 AM

Susan Gilbert writes about tools for better blogging, content marketing, CRM, Instagram and Pinterest tips.

Bernadette Elijah's curator insight, April 24, 2017 11:48 PM

My bloggin should excell from this article . These helpful tools will cause the time spent to be well worth it and not wasted.

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5 Steps to Promote Your Blog

5 Steps to Promote Your Blog | Business Improvement and Social media | Scoop.it
Here’s some ways in which you can promote your content to make sure it is getting to your target audience quickly an

Via janlgordon
Ulises La Roca's comment, October 11, 2016 11:14 PM
OK
janlgordon's comment, October 12, 2016 10:53 AM
Thank you @Ulises La Roca & @Fundraisingmusicevents :-)
janlgordon's comment, October 18, 2016 10:47 AM
Thank you @MiniTool Software :-)
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Content Marketing For Business To Business (Infographic) | Business 2 Community

Content Marketing For Business To Business (Infographic) | Business 2 Community | Business Improvement and Social media | Scoop.it

Content Marketing is important to the success of your biz, so we’re going to keep bringing you lots of info, including this newly released infographic from Uberflip. If you’re targeting other businesses (B2B), you may wonder how your marketing tactics compare to others, or may be looking for inspiration. We think you’ll find both in this infographic; here are a few key points: 94% of B2B marketers create new content rather than share. 82% of B2B marketers use content marketing to gain new customers and leads. The top three ways to share content: Social media 87% Website articles 83% Email 78%...


Via Jeff Domansky, Marie Ennis-O'Connor, John van den Brink
Linda Dap's curator insight, April 29, 2013 3:20 AM

De top 3 manieren om content te delen:

Social Media 87%

website articles 83%

email 78%

Martin (Marty) Smith's comment, April 29, 2013 2:21 PM
Excellent infographic and good discussion by @B2Community.
Peter (PJ) Fulcher-Meredith's curator insight, May 15, 2013 6:53 PM

The whole issue of content marketing leaves me a bit breathless.  What is it?  Where does it fit? What am I already doing that fits into the definition of Content Marketing?  What do I need to do differently that I am not doing now?  Questions. Questions. Questions. This infographic is a good starting point - a foundation

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Use Interactive Content to Improve Your Reach

Use Interactive Content to Improve Your Reach | Business Improvement and Social media | Scoop.it
Interactive Content is gaining ever more popularity. It is a way of gauging customer needs and intent, as well as finding out other usefu

Via janlgordon
janlgordon's curator insight, April 24, 2017 11:09 PM

I selected this article from Curatti written by Joan Selby because it provides insights into how to effectively use video and multimedia to capture your audience's attention.

 

Bring more to your content marketing through the power of interaction.

 

Visual Content Marketing Success Strategies

 

A blog post can stand out from the rest by including a strong video that captures the reader's attention. I agree that you need to include visuals in order to take your marketing to the next level.

 

Selby explains the impact of interactive content on your business marketing reach.

 

Here's what caught my attention:

 

  • Get into the thinking of your customer through infographics, educational webinars, 'how to' videos, ect.. The establishes awareness for your brand.

 

  • Make your titles interesting and compelling. Then the reader will want to take the time to take action such as engaging in a poll or quiz.

 

  • Find the best channels to distribute your interactive content. Don't waste your time by publishing to a dead network.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

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Read full article here: http://ow.ly/gZjy30b8M3Y

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

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5 Ways Social Media Can Grow Your Email List

5 Ways Social Media Can Grow Your Email List | Business Improvement and Social media | Scoop.it
if you have wanted to grow your email list, read on, as I share with you my best tips for ways to use social media to grow that important list.

Via janlgordon
janlgordon's curator insight, November 23, 2016 10:07 PM

I selected this article from Curatti written by Jenn Herman because it covers how to attract more subscribers through social media.

 

Use social media to increase your email subscribers and influence.

 

How Email Goes Hand-in-Hand with Your Marketing

 

If you run a blog then you know how important it is to build a large list of subscribers. I agree that in order to reach more people you should include social media in your strategy.

 

Herman explains several ways to leverage your community and attract more subscribers.

 

Here's what caught my attention:

 

  • Include a message and optin on your Facebook profile on your Page. Use a professional, eye-catching image and profile photo to attract attention.

 

  • Take advantage of live video and attract an audience in real-time. Be sure to include a strong call-to-action at the end of your broadcast.

 

  • Host a contest or giveaway with a dedicated sign-up page that directs your social media community to your website. Include beautiful images and/or videos to make your message stand out.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/Fb18306tAPp

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

janlgordon's comment, November 26, 2016 11:06 AM
thank you @massimo facchinetti
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How To Leverage the Science of Relationships to Gain True Influence

How To Leverage the Science of Relationships to Gain True Influence | Business Improvement and Social media | Scoop.it
If you define influence by the size of your Klout score, you can stop reading this right now. If you believe influence is driven by the creation of a re

Via janlgordon
Intriguing Networks's curator insight, July 1, 2013 6:45 AM

Great stuff

Caroline Price's comment, July 16, 2013 5:59 AM
yes...some people are worthy of respect; others less so...
Therese Matthys's comment, July 16, 2013 12:34 PM
Caroline - so true!