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Blogging Blunders (And How To Avoid Them) [Interview]

Blogging Blunders (And How To Avoid Them) [Interview] | Business Improvement and Social media | Scoop.it
This is my interview for the Summit on Content Marketing. The subject is "Blogging Blunders (and how to avoid them)" It's audio with slides. Watch or listen

Via janlgordon
janlgordon's curator insight, June 16, 2017 6:45 PM

I selected this article from Curatti written by Andy Capaloff because it provides additional insights into common mistakes made in blogging.

 

It's important to understand what makes a good blogger.

 

More Blogging Blunders

 

Many marketers make mistakes when it comes to writing articles. I agree that you need to take a look at the mistakes of others in order to have a good understanding of what works.

 

Capaloff explains further insights from several interviews with top bloggers at the Summit for Content Marketing, and what to look for when it comes to a great blog post versus a poor one.

 

Here's what caught my attention:

 

  • Break free from the norms and have your own unique blog style. To be good you have to stand out from the rest. You have to understand what the end goal is.

 

  • Give people a reason to read your articles. Especially since there are thousands of other pieces that are similar to yours.

 

  • Discover your own voice by getting into the way that you talk -- only better. Make it a conversational yet concise format.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

 

Lead feature image: 123rf

 

Read full article here: http://ow.ly/3jdj30cFbpV

 

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Why There Are Less Comments On Your Blog

Why There Are Less Comments On Your Blog | Business Improvement and Social media | Scoop.it
If you are worried why you are getting fewer comments on your blog than you did some years ago, take this quiz to find out what you can to do about it.

Via janlgordon
janlgordon's curator insight, June 12, 2017 4:18 PM

I selected this article from Curatti written by Alice Elliott because she explains why your blog posts are seeing a decline in comments.

 

Learn why your articles are not getting as much feedback as they did a few years ago.

 

Why Blog Comments are on the Decline

 

It can be difficult for any blogger to see a lack of response after working hard on a blog post. I agree that in order to attract comments you need to evaluate how your blog is being perceived.

 

Elliott explains the reasons why blogs are not experiencing the same amount of comments that they once did.

 

Here's what caught my attention:

 

  • First, take a look at your topics and find out whether these are actually what your audience wants to read. Second, is your content a conversational style? If not, it may need to be tweaked.

 

  • Don't avoid a subject that is serious in nature -- you might be losing readers because of it. Write what your subscribers are looking for instead of playing it safe.

 

  • Put both personality and passion into your content. Reveal more about yourself personally, and back up what you say with facts.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of Alice Elliott.

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Read full article here: http://ow.ly/SL6Z30cx2Xd

 

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Stephen Dale's curator insight, June 14, 2017 4:46 AM
Some useful tips for bloggers - both novice and experienced.
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Build a Your Brand Authority in 7 Steps

Build a Your Brand Authority in 7 Steps | Business Improvement and Social media | Scoop.it
Authority is a key factor to making money blogging. It also has a lot to do with building your blogging community. Here are 7 steps to help you on your way

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janlgordon's curator insight, April 12, 2017 5:13 PM

I selected this article from Curatti written by Shyam Bhardwaj because it provides information on how to build authority as a blogger.

 

An strong blogging community is more important than making money.

 

Understand How to Become an Authority in Your Niche

 

As a blogger your connections matter the most -- even above your income streams. I agree that having a strong level of trust will help you establish authority online.

 

Bhardwaj goes over how to achieve influencer status for your audience.

 

Here's what caught my attention:

 

  • Writing great content is the first step to attracting attention to your blog. This is a direct reflection of who you are -- the higher the quality the better chances of your articles going viral.

 

  • Conduct research in order to write the best blog posts. People do not like to be deceived -- your articles need to be fact checked and accurate.

 

  • A guest post can help you score more backlinks and website traffic. A reader you influence will spread the word about your blog.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/IrJj30aOyyw

 

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Improve Your Blog Writing With a Positive Focus

Improve Your Blog Writing With a Positive Focus | Business Improvement and Social media | Scoop.it
Avoid your blog writing going round in circles by having a positive purpose for your posts that actually helps you achieve your goals and objectives.

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janlgordon's curator insight, March 28, 2017 4:00 PM

I selected this article from Curatti written by Alice Elliott because she explains how to improve your blog by planning ahead.

 

Use some brainstorming to create a positive focus for your content.

 

How to Create a Perfect Post

 

You need to have a game plan for each week of content that you publish. I agree that this will help create a better direction for your blog.

 

Elliott explains how to improve your blog posts by mapping out your content strategy.

 

Here's what caught my attention:

 

  • You need to write your articles with the reader in mind. Your audience is in the driver's seat when it comes to blogging success.

 

  • Write blog posts that educate your audience. Share your knowledge and expertise in order to help make improvements in their lives.

 

  • Become a thought leader by writing from a voice of authority. This will be done in your chosen target market or niche.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of Alice Elliott.

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Read full article here: http://ow.ly/IRMz30alsSI

 

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How Bite-Sized Content Can Capture Attention

How Bite-Sized Content Can Capture Attention | Business Improvement and Social media | Scoop.it
In this article, the concept of atomization is used to describe producing bite-sized content from larger articles or reports, and why it works

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janlgordon's curator insight, March 2, 2017 5:36 PM

I selected this article from Curatti written by Bryan Kramer because it provides insight into how to capture your readers with smaller content.

 

Why bite-sized content is effective in getting your message out.

 

Publish Smaller Articles to Attract More Readers

 

There are many who will not read longer articles for whatever reason. I agree that you can capture these readers by condensing your information.

 

Kramer explains the impact of bite-sized content on your blog.

 

Here's what caught my attention:

 

  • The smallest gift can produce the biggest dividend when it comes to writing content. This especially applies to shares on social media.

 

  • Look over your existing articles and find out what can be repurposed into a more condensed version. Smaller content must be to the point and easy to understand.

 

  • As you plan your content decide ahead of time which articles can become more shareable. For example, turn your blog posts into a webinar, infographic or a short YouTube clip.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of https://maierlawgroup.com/

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Read full article here: http://ow.ly/nhqx309xaug

 

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janlgordon's comment, March 3, 2017 11:59 AM
thank you @massimo facchinetti :)
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Attract More Blog Readers With These 14 Steps

Attract More Blog Readers With These 14 Steps | Business Improvement and Social media | Scoop.it

"You put all your heart and soul into writing posts on your blog, and yet it seems you get hardly any readers."


Via janlgordon
janlgordon's comment, September 21, 2016 10:42 AM
Thank you @Ricard Lloria & @Stan Smith :-)
janlgordon's comment, October 4, 2016 10:45 AM
Thank you @Michael Esplana :-)
janlgordon's comment, October 7, 2016 11:01 PM
Thank you @MiniTool Software :-)
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How to Ace Content Creation without Being a Writer

How to Ace Content Creation without Being a Writer | Business Improvement and Social media | Scoop.it
For a blog to be effective, you need to create quality and relevant content. And that is not an easy thing to do. Especially fo

Via janlgordon
janlgordon's curator insight, June 13, 2017 6:14 PM

I selected this article from Curatti written by Niraj Ranjan because it provides insights into how to create quality and relevant content.

 

You don't need to be a writing expert in order to create great articles for your blog.

 

Content Writing Success Steps

 

Many bloggers waste time by producing content that does not reach their audience. I agree that it is not too late to change your approach.

 

Ranjan explains how to produce a quality articles that your audience will love.

 

Here's what caught my attention:

 

  • Content curation is not only about writing articles -- it's also a product of knowing your target audience. This could include branded images, increasing signups, webinars, and improving the topics.

 

  • There are many tools available to help make your content writing easier. You can use these to brainstorm your ideas, editing, better headlines, ect.

 

  • Instead of focusing on writing alone mix up your content with infographics, graphs, and more. Other examples include video tutorials, presentations, or a series of posts.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

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Read full article here: http://ow.ly/nnK430czmyN

 

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Liliana's curator insight, July 12, 2017 7:26 PM
Se lo eligiĂł porque abre espacio a tips que pueden aportar y para dar otra mirada al tema.
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Don't Give Up on Your Blogging

Don't Give Up on Your Blogging | Business Improvement and Social media | Scoop.it
What makes a Blogging Champion? Persevering through the the planning process and continuing to write when you'd far rather giv

Via janlgordon
janlgordon's curator insight, April 27, 2017 7:14 PM

I selected this article from Curatti written by Adeel Sami
 because it provides insights on how to keep the momentum in your blogging strategy.

 

It takes consistent dedication to make your blog successful.

 

How to Become a Blogging Champion

 

It's easy to to want to give up on your blog. I agree that you can be successful by realizing that the end results are rewarding.

 

Sami explains the best ways to keep your focus and stay positive.

 

Here's what caught my attention:

 

  • A great blogger produces content on a regular basis. Consistency is the key to staying in the game and keeping your blog moving forward.

 

  • Keep the perspective that being a content producer is a long-term job. This will help you become more competitive in your niche.

 

  • After taking the first action do not throw in the towel and give up. Those who continue to take action are the winners in the blogosphere.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Read full article here: http://ow.ly/MQ0t30bfb92

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

Stephen Dale's curator insight, April 29, 2017 7:45 AM
As a regular blogger for the past 15 years, I would fully endorse the concept of 'working out loud', if you want t build an audience.
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How A Focused Call To Action Leads To Greater Interaction

How A Focused Call To Action Leads To Greater Interaction | Business Improvement and Social media | Scoop.it
An on-point call to action not only brings focus to your blog post's purpose, it can also bring greater interaction and buy-in from your readers

Via janlgordon
janlgordon's curator insight, April 11, 2017 4:27 PM

I selected this article from Curatti written by Alice Elliott because she explains the importance of including a CTA in your blog posts.

 

Attract more readers with a focused call-to-action in your posts.

 

How to Create an Great CTA

 

Many of us include a call-to-action on our websites -- but our articles should have this, too. I agree that this will improve your chances of having your readers take action after reading the message.

 

Elliott explains what a difference a focused call-to-action can make in your blog posts.

 

Here's what caught my attention:

 

  • Never assume that the reader knows exactly what to do after they read your blog post. Show them what to do and how.

 

  • Ask your readers to share the post on social media with their friends and family members. This is a great way to attract a larger audience.

 

  • Choose a subject that is easy to relate to. Write about how you feel encouraging your readers to join in on the conversation.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of Alice Elliott.

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Read full article here: http://ow.ly/62Ua30aMjLd

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

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The Transition from Blogger To Business Owner

The Transition from Blogger To Business Owner | Business Improvement and Social media | Scoop.it
When I started out blogging back in 2013, I never thought I would call myself a business owner. This is my journey from blogger to business owner

Via janlgordon
janlgordon's curator insight, March 22, 2017 5:15 PM

I selected this article from Curatti written by Ashley Faulkes because it explains the process of running a blog and then turning it into a business.

 

The story of how one blogger became a businessman.

 

Going From Blogger to Business Owner

 

Starting a blog can involve a lot of learning curves along the way. I agree that content marketers need to fully understand digital marketing in order to be successful in business.

 

Faulkes provides his own perspective on what it takes to run a successful blogging business.

 

Here's what caught my attention:

 

  • Start by learning as much as you can from leading blogging experts. Then brush up on your digital marketing skills in areas like social media, SEO, and email marketing.

 

  • It is not enough to just have a blog. Your business needs to be running your content, not the other way around. If you lack skills you just need to learn more.

 

  • When attending a conference hang out with a few like-minded individuals who will push you to grow. Read as much as you can about the topic of blogging for business.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/9vT530aam4V

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

Chuck Bartok's curator insight, March 23, 2017 10:25 AM
Blogging is and has been a rewarding effort .

Kris Habl's curator insight, March 25, 2017 10:14 AM
Share your insight
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New Content Marketer & Guest Blogger Advice

New Content Marketer & Guest Blogger Advice | Business Improvement and Social media | Scoop.it
Here's some friendly advice (what to do and what not to do) for would-be guest bloggers and new content marketers

Via janlgordon
janlgordon's curator insight, February 9, 2017 8:22 PM

I selected this article from Curatti written by Andy Capaloff because it provides insight into how to create effective content as a guest blogger.

 

Why content marketing is really about establishing trust and leadership in your niche.

 

Publishing With Originality and Intent

 

Each article you publish should reflect your brand and help your readers. I agree that your posts should not be just about repurposing old content but instead offering a fresh perspective people will want to read.

 

Capaloff explains how to best approach your content marketing strategy for guest blogging opportunities.

 

Here's what caught my attention:

 

  • It's important to know who your audience is before crafting your content. Add something original instead of just a sales message or promotion.

 

  • Go beyond writing in just one style. Longer articles are great, but substance should count more. Avoid using fillers just to add more words.

 

  • Research first whether your topic has already been covered on other blogs. This will help you gauge the level of interest and who is writing about that topic.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123RF.

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Read full article here: http://ow.ly/ySNb308RCpp

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today