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Keyword Research for Content (Part 1)

Keyword Research for Content (Part 1) | Business Improvement and Social media | Scoop.it
This is the first of a 3-part article, each of which is illustrated with an in-depth infographic. Part 1 is on Keyword Research

Via janlgordon
janlgordon's curator insight, January 27, 2017 6:15 PM

I selected this article from Curatti written by Ruchika Sharma
 because it provides insights on how to improve your content with keyword research.

 

Create a monthly action plan for your articles with the right keywords.

 

How to Use Keywords Effectively

 

Content should be made for your target audience. I agree that you can reach more people by conducting research to discover the most applicable topics.

 

Sharma explains the basics of content planning through keyword research.

 

Here's what caught my attention:

 

  • Narrow down your focus to ten keywords that you would like to see ranked high on Google. Take a look at what is already showing up in the #1 spot.

 

  • Go to Google and research titles, descriptions, and H1 tags. This will give you insights into your competitors' rankings and which organic keywords they are using.

 

  • After conducting research you should have at least 50 keywords on your list for your brand. The next step is to formulate long tail words that fit your niche and copy.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/lca9308qPhB

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

Didier C Touboul's curator insight, January 31, 2017 11:55 AM
Basics for SEO, the right keyword selection
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Give Your Content Marketing a Boost with 12 Tools

Give Your Content Marketing a Boost with 12 Tools | Business Improvement and Social media | Scoop.it
This article contains 4 helpful business tools around each of Content Marketing Process, Content Generation and Visual Content

Via janlgordon
janlgordon's curator insight, November 16, 2016 8:58 PM

I selected this article from Curatti written by Susan Gilbert because it provides the best resources that will help you build a successful content marketing strategy.

 

Build a larger audience and increase visibility with better content.

 

12 Tools to Build a Blog Online

 

When it comes to building more leads and sales you need to have build authority in your niche with compelling copy. I agree that taking advantage of the right resources will help you become more successful.

 

Gilbert recommends the best tools and apps that are the most commonly used for content marketing. You will be able to better reach your community who will want to share your articles.

 

Here's what caught my attention:

 

  • Find out what how your content is performing while keeping track of the latest trends with Content Launch. You can use this tool to both organize and produce articles for your readers.

 

  • Gather the latest news to share with your community with ContentGems. This smart resource provides ideas along with targeted keyword search and filters.

 

  • Create a story of your brand with Slidely. Share your content on social media and produce a promo piece for your business.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of Pixabay.

 

Read full article here: http://ow.ly/yvy8306fz8s

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

janlgordon's comment, November 17, 2016 10:51 AM
Thank you @Negotei Elena
nicoleta susanu's curator insight, November 17, 2016 11:18 AM

4 helpful tools around a specific area of your business.