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Rescooped by Ricard Lloria from Curation, Social Business and Beyond
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Use Interactive Content to Improve Your Reach

Use Interactive Content to Improve Your Reach | Business Improvement and Social media | Scoop.it
Interactive Content is gaining ever more popularity. It is a way of gauging customer needs and intent, as well as finding out other usefu

Via janlgordon
janlgordon's curator insight, April 24, 2017 11:09 PM

I selected this article from Curatti written by Joan Selby because it provides insights into how to effectively use video and multimedia to capture your audience's attention.

 

Bring more to your content marketing through the power of interaction.

 

Visual Content Marketing Success Strategies

 

A blog post can stand out from the rest by including a strong video that captures the reader's attention. I agree that you need to include visuals in order to take your marketing to the next level.

 

Selby explains the impact of interactive content on your business marketing reach.

 

Here's what caught my attention:

 

  • Get into the thinking of your customer through infographics, educational webinars, 'how to' videos, ect.. The establishes awareness for your brand.

 

  • Make your titles interesting and compelling. Then the reader will want to take the time to take action such as engaging in a poll or quiz.

 

  • Find the best channels to distribute your interactive content. Don't waste your time by publishing to a dead network.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

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Read full article here: http://ow.ly/gZjy30b8M3Y

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

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Increase Your Sales With Video Marketing

Increase Your Sales With Video Marketing | Business Improvement and Social media | Scoop.it
This is part 1 of a 2-part article on video marketing How important is video marketing for your business? Consider this... According to a study published by Cisco, 80% of online consumer traffic will come from video by 2019. According to comScore, 64% of web visitors are more likely to buy a product online after watching a video. Bottom line: If you want potential customers to sit up and take notice of you and your business, take a closer look at video. What is the power behind video? Video: Grabs attention. Let’s face it. We are distracted. We’re juggling more

Via janlgordon
janlgordon's comment, October 24, 2016 10:40 AM
Thank you @Abhijit plinkobit @BSN & @stevebatch :-)
janlgordon's comment, October 24, 2016 2:03 PM
Thank you @Emmanuelle Darsonval :-)
janlgordon's comment, October 25, 2016 10:52 AM
Thank you @Ricard Lloria @Stan Smith & @Steve Williams :-)