Business Improvement and Social media

I selected this article from Curatti written by Asad Ali because it provides the latest information to help you improve your business website design.

Use this infographic to help your business stand out online.

Design Tips For Business Websites

In a competitive online world there are many different ways you can help capture and retain visitors. I agree that both your content and images need to be informative and attractive.

Ali goes over several website design tips that can help you attract more customers.

Here's what caught my attention:

• You need to have a clear Call to Action (CTA) such as specials, email newsletters, how-to guides, ect. Interactive tools are another great way to attract more leads.

• Give people at least 15 minutes to consume your content. Make sure the design is appealing by breaking up the text with images.

• When a visitor arrives to a business homepage they want to see information on the products and services first. Following that is the contact information, company information, testimonials, and then last is the marketing and social media channel links.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123rf.

Read full article here: http://ow.ly/bE2B307SQrW

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I selected this article from Curatti written by Susan Gilbert because it provides tips to help you improve your website sales.

How to build a sales page that goes to work for your business.

Add Spice to Your Website Sales Page

A compelling message will capture your audience's attention and compel them to sign up for your products or services. I agree that an attractive and clear sales page will help improve your conversions.

Gilbert shows you what to include such as the use of videos and colorful images to spark curiosity.

Here's what caught my attention:

• Create content that is meaningful rather than just filling in space. It's important to make sure that each element counts.

• Add a human element to your message. Put a real face behind your products or services. These types of sales pages tend to garner more conversions.

• Videos are a good way to present your message in a fun and informative way. Keep these short and to the point in order to hold the attention of the viewer.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of Pixabay.

Read full article here: http://ow.ly/2fRf307H4iK

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today