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Rescooped by Ricard Lloria from SEO and Social Media Marketing
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Five keyword myths you need to forget right now

Five keyword myths you need to forget right now | Business Improvement and Social media | Scoop.it

It’s never a waste of time to undertake keyword research when you’re trying to understand what people search for and how you can target them.


According to Brandwatch, there are 40k searches on Google every second, which makes it imperative to find what people search for and how you can approach them.


Keywords are often misunderstood in SEO, so it’s time to debunk the most popular myths around them: 

https://searchenginewatch.com/2016/09/08/five-keyword-myths-you-need-to-forget-right-now/


Via Antonino Militello
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Rescooped by Ricard Lloria from SEO and Social Media Marketing
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#SEO Link Building: The Definitive ‘No Technical Expertise Required’ Guide

#SEO Link Building: The Definitive ‘No Technical Expertise Required’ Guide | Business Improvement and Social media | Scoop.it

'Link building also happens to be the most difficult element of search engine optimization (SEO) as voted on by a recent survey of 357 marketers that we conducted.


Furthermore, unless you’re an SEO guru, you probably don’t have much technical expertise.


So how in the heck are you going to build good links for SEO'?


Here’s your definitive guide for doing so – with no technical expertise required: http://www.audiencebloom.com/2016/06/seo-link-building-ultimate-step-by-step-guide/




Via Antonino Militello
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Rescooped by Ricard Lloria from Great Infographics
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The 11 Most Common Website #SEO Issues #Infographic

The 11 Most Common Website #SEO Issues #Infographic | Business Improvement and Social media | Scoop.it
Search Engine Marketing - Having duplicate content is the most common major SEO issue on websites, according to recent research from SEMrush.

Via Brian Yanish - MarketingHits.com, John van den Brink
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Rescooped by Ricard Lloria from SEO and Social Media Marketing
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Beyond Google: How to Perform #SEO for Other Search Engines

Beyond Google: How to Perform #SEO for Other Search Engines | Business Improvement and Social media | Scoop.it
Unlike getting viral on social media, search engines can’t be pleased overnight.

But, once you’ve built authority in their eyes, then search traffic doesn’t fade away like other sources. 

Search traffic is stable, scalable and free.

Most users do most of their web surfing through Google. The explosion in popularity of Google Chrome as a web browser means that users won’t see other search engines during their content discovery.


Google probably didn’t lose its mojo. Neither will it lose its monopolistic market share, any time soon. 

But, it’s worth considering other search engines, like Bing and Yahoo for your enterprise. This is especially true, given that they get a higher conversion rate.


Via Antonino Militello
donhornsby's curator insight, August 28, 2016 9:50 AM
(From the article): Why you should care about other search engines: A look at the current search market Unlike getting viral on social media, search engines can’t be pleased overnight. But, once you’ve built authority in their eyes, then search traffic doesn’t fade away like other sources. Search traffic is stable, scalable and free. Most users do most of their web surfing through Google. The explosion in popularity of Google Chrome as a web browser means that users won’t see other search engines during their content discovery. In the 2016 U.S. Desktop Search Engine Rankings, by ComScore, Google sites had a 63.8% of the search share. This means that other search engines also have a decent user base.
Rescooped by Ricard Lloria from MiniTool Software Solution
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10 Crucial Elements of Great #SEO Copy

10 Crucial Elements of Great #SEO Copy | Business Improvement and Social media | Scoop.it

Even though SEO changes all the time, being adaptable allows you to stay on top of it and continue creating quality content, even in today’s exciting new SEO landscape. 


Here are ten tips to help you stay on top of today’s current high-quality content standards:


1. Write (& Optimize) Great Meta Content

2. Write Relevant Content Sentences for Your Embedded Links

3. Write for Readers (and RankBrain)

4. Be Useful

5. Become a Storyteller

6. Upgrade Your Visuals Beyond a Simple Screenshot

7. Pen Engaging Headlines

8. Go Mobile-Friendly

9. Create a Sitemap

10. Avoid Keyword Stuffing


While SEO is anything but predictable, these ten SEO tips can help you ensure your content succeeds today and beyond.


Read More: https://www.searchenginejournal.com/10-crucial-elements-good-seo-copy-today-tomorrow/165670/



Via Antonino Militello, MiniTool Software
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