Content marketing is about attracting attention. But attracting traffic and attention is getting harder.
Here are some content marketing tips that will help in getting your content shared....
Via Jeff Domansky
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E-Learning-Inclusivo (Mashup)
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In today’s climate of radical transparency where everything your business says and does is subjected to scrutiny, the most valuable way to attract leads and sales is through education and trust. The vehicle for education and building trust is content marketing. Informative, helpful content that educates your buyer and helps them decide on their purchase.Informed customers make better decisions.Better decisions make happy, loyal customers.Happy, loyal customers are inspired to tell others.... Via Jeff Domansky, Mark E. Deschaine, PhD 
Jeff Domansky's curator insight,
February 6, 2015 11:43 PM
Kathi Kruse covers the four fundamentals of real content marketing value.
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Did you know that 90% of the information your brain receives is visual? Or that blog posts with images tend to get 94% more views?
Using images isn’t the only strategy you can employ to get more traffic. Increasing your word count can help too. Blog posts that contain 3,000 to 10,000 words, on average, get 8,859 social shares.
To show you how you can gain more traffic through content creation, I’ve created an infographic that breaks down all the strategies you need to follow. From increasing readability to gaining more social shares, the steps in this infographic will help you increase your traffic... Via Jeff Domansky, Vladimir Kukharenko
Jeff Domansky's curator insight,
August 31, 2014 12:58 AM
Neil Patel has three smart content tactics to help you get better content marketing results. |
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Maintaining a steady stream of content that's unique and interesting to your target audience is a challenge. But with a big dose of creativity (and a little help from content idea generators), you can create content that's not only valuable to your market, but also stands out from the sea of information. Via Jeff Domansky, Mark E. Deschaine, PhD
Tom King's curator insight,
February 7, 2015 10:51 AM
Vlogging, Surveys, Contests, and Apps are all great ways to drive traffic to your website(s). Are you using these and other ideas to build your content marketing plan for 2015? 
Kim Swagemakers's curator insight,
February 7, 2015 11:17 AM
I've been busy developing my first information product like this. Hubspot always beats me in my ideas, which is frustrating and motivaing at the sam time. But this article rocks, it is so very complete.
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Have you ever heard of Maslow’s hierarchy of needs? It’s a useful concept for sales and marketing to create better connections and relationships with prospects and clients. Abraham Maslow wrote a paper in 1943, “A Theory of Human Motivation” and subsequent book, Motivation and Personality, where he summarized the 5 needs most people search for. The more basic needs are represented at the bottom of the pyramid. Via Jeff Domansky
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Do you want to know what the social media marketing pros are doing today? Keeping up with the latest social media changes is not always easy, but here you’ll find ideas worth exploring. We asked 18 social media pros to share the best marketing tactics worth doing today.... Via Jeff Domansky
Jeff Domansky's curator insight,
August 26, 2014 10:46 AM
An excellent collection of tips you may not have thought of from Cindy King and 18 marketing pros. |
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I haven't read this yet but I suspect this is the kind of 'brain jogger' that a lot of people could use. We all know we need good content but sometimes our brains instinctively feel it's a tedious task.
I've done some research on my own and have confirmed much of what Jeff Bullas points out in this article. Great summary!