GWI's Chris Beer dives into the social side of gaming, and the potential for marketers in video game worlds.
Via Oskar Almazan
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Oskar Almazan's curator insight,
April 15, 2021 1:31 AM
Even outside of competitive contexts, the principle of standing out while being part of a community still applies. Animal Crossing players can feel bonded through their shared experience of playing the game, but the islands they look after are very much their own.
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