From medium.com - January 25, 2018 5:28 AM
My Dad and I met for lunch recently, and he showed me plans for a custom potting bench he had already designed and built for my mother. Before I get too far, I should say that it is a beautiful piece and received rave reviews from the ladies at bridge club (nice work Pop).

He wants to market the product online and was looking for pointers from a trusted Xennial on website design, marketing and distribution so he could determine whether or not a larger market existed for the beloved potting bench (i.e. beyond bridge club).

I don’t know where my Dad’s project will land, but it got me thinking about how DIY could revolutionize our idea of traditional manufacturing.

“The next generation of manufacturing wisdom is more likely to bubble up from local experiments than trickle down from legacy institutions” — Mark Muro and Peter Hirshberg