#HR #RRHH Making love and making personal #branding #leadership

A good resume can blow you away. Impressive universities and company histories may be exactly what you are looking for. A job applicant might say all the right things in the interview, at which they're wearing a perfectly pressed suit and spit-shined shoes. This is the new hire, right?

Except, at your company, t-shirts and jeans aren't just for casual Fridays. Where you went to school isn't as important as the passions you pursue on a daily basis. Every project is a cross-discipline team effort, and everybody shares credit. That's your company culture, and it's made your business successful. So no, that candidate, as impressive as they are, is not your new hire.

The "best fit" candidate is in the eyes of the beholder, which means you can define your ideal applicant however you want to make sure you make the best decision for your job requirement and your culture.

What do you do for work? Not, what is your job title, or what’s written in your official job description? But what do you actually do?

It’s potentially the most important question you can ask yourself if you care about standing out, staying ahead of the change curve, and continuously elevating your performance to gain access to choice assignments and opportunities to advance.

This is because the value you deliver, the results you produce, and the impact you have on others come more often from the execution of unspoken intangibles that are not reflected in your title, job description, or the daily tasks and activities you’re responsible for. This severe mismatch is based on a fundamental misunderstanding of the true demands of work.