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In order to get your leaders to have confidence in your ideas and your career potential, you need to persuade them. Sharing information—informing your supervisors—is part of that process, but it isn't the process itself. No matter how much you want them to understand the depth of your work, your knowledge, and your expertise, your leaders are not studying for a test. By shifting your focus from educating to influencing, you can build the credibility you need to get where you're trying to go.
When you try to educate somebody about a particular subject, you implicitly assume that you have the power. You're the one with ideas, knowledge, and information—that's why you're imparting it, after all. Everyone else is just hoping to soak in as much as they can.
Via The Learning Factor
Sharing knowledge, expertise, and information can help you be more persuasive, but it isn't persuasion itself.