Cypriot Entrepreneur and Author Andreas Christodoulou Shines on a Global Stage - IssueWire
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Martin (Marty) Smith's curator insight,
July 1, 2013 2:34 PM
Interesting to think of content as a currency. Content does act like a currency in a lot of ways including:
* Costs lower over time (as engine gets more efficient and archive is built). * Returns multiply exponentially once authority is established. * Investment is required to have a chance to create authority. * Similar posts "upsale" lists. * Related posts "cross-sale lists. * Most commented on list.
By treating content as the "products" and "currency" it is your website and Internet marketing team is more likely to have content do the most magical thing - clone itself via social likes and shares. |
malek's curator insight,
April 29, 2014 6:48 AM
Intriguing, mix economy with content and you'll be playing a new game. @Martin (Marty) Smith is outlining how to survive the new order. |
Andreas Christodoulou (aka "andreascy")
⇢ Business expert with elite skills and extensive knowledge in the Tech & Media Industry.
Lichtervelde, West-Vlaanderen Sep 7, 2023 (Issuewire.com)