Daily Magazine
320.5K views | +17 today
Follow
Daily Magazine
Your new post is loading...
Your new post is loading...
Rescooped by THE OFFICIAL ANDREASCY from Social Media and its influence
Scoop.it!

Facebook Finally Lets Its Firehose Be Tapped For Marketing Insights Thanks To DataSift | Social Media

Facebook Finally Lets Its Firehose Be Tapped For Marketing Insights Thanks To DataSift | Social Media | Daily Magazine | Scoop.it

Twitter's firehose of tweets has long been offered as a goldmine for businesses trying to understand how to improve or market their products, and now Facebook will allow privacy-safe peeks at its treasure trove, too. Today Facebook launched a new insights product called “Topic Data” in the U.S. and U.K. with the help of brand analytics leader DataSift.



Via Gust MEES
Gust MEES's curator insight, March 12, 2015 12:07 AM
Twitter's firehose of tweets has long been offered as a goldmine for businesses trying to understand how to improve or market their products, and now Facebook will allow privacy-safe peeks at its treasure trove, too. Today Facebook launched a new insights product called “Topic Data” in the U.S. and U.K. with the help of brand analytics leader DataSift.
donhornsby's curator insight, March 12, 2015 9:55 AM

(From the article): Surprisingly enough, Facebook is giving DataSift the keys to the castle for free in exchange for helping it rapidly break into the market with the startup’s tech and relationships. DataSift will charge analytics firms a fee for queries, who will then mark up the price and sell it to brands.

 

If brands find the data valuable, it could draw them and their ad budgets closer to Facebook. Until now, Facebook has largely been a black box inside a walled garden. Marketers didn’t know what was said inside. DataSift and Topic Data let them peer inside.

Renea Hanks's curator insight, March 13, 2015 8:33 PM

This is awesome because we need better data from the Facebook to understand how to improve. We are always striving to do more and better. This helps us do that also on a larger scale.

Rescooped by THE OFFICIAL ANDREASCY from Social Media and its influence
Scoop.it!

How Facebook Mistakes Cause Job Interviews To Go Terribly Wrong [video]

http://www.nsusales.com -- Huizenga Business School produced a humorous video about how extreme content on your Facebook profile could hinder your chance at ...

Via Gust MEES
Rescooped by THE OFFICIAL ANDREASCY from Educational tools and ICT
Scoop.it!

Digital CitizenShip: Social Media AND Privacy

Digital CitizenShip: Social Media AND Privacy | Daily Magazine | Scoop.it

Social Media is about sharing, right!? That’s WHAT it is mostly, BUT there are the HIDDEN commercial intents which MOST people don’t see (OUR Privacy is sold and OUR friends one too…) and there isALSO OUR responsibility about it WHEN WE share, WE will discuss in detail here…

First of ALL, there isn’t ANYTHING for FREE in this world, even the death costs the life and a lot of money for the funerals ;)

SO… Let us analyse WHY WE get Social Media and other services on the internet for “FREE“. BTW: there isn’t anything for FREE, WE pay with OUR information which the companies are gathering!


Via Gust MEES, Maria Palaska
Carlos Rodrigues Cadre's curator insight, November 28, 2014 9:55 AM

adicionar a sua visão ...

Pyush Pandey's curator insight, November 29, 2014 1:47 AM

Is #Social#Media frog-marching on paths of an Orwellian Future!

Ness Crouch's curator insight, September 21, 2015 7:04 AM

This is a very good infographic that can help teach about digital citizenship and online safety.