"Today, I am running a workshop about using mind mapping and brainstorming tools to help students meet some of the Common Core standards in English Language Arts. Below are some of the tools that we will be using today..."
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Once a quarter or so, I find it valuable to step back and ask: How am I doing?
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La importancia del test en todos los apardos de una campaña y especialmente en la Landing Page son de vital importancia. Por eso este simpático infográfico resume en una imagen una labor realmente compleja. Via Pascual López
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The researchers found that two factors lead to socially responsible practices: supply chain complexity and product visibility. As product visibility increased, so did the use of social practices. Firms engage in responsible practices to protect high-profile brands. Also, as the number of companies in the supply chain increased, so did the use of supplier labour practices, codes of conduct and social audits
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According to popular research, supply chain risk is a very hot topic in corporate board room discussions. Thus, it is often practical to consider risk categories as a starting point for an initial value assessment of a supply chain. Besides supply risk, regulatory compliance is one of the greatest areas of supply chain concern.
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![The SEO Puzzle: The Most Important Pieces [Infographic] | Business Improvement and Social media | Scoop.it](https://img.scoop.it/0xrxYSvc3oY1VZ4cLQOZtjl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
It doesn’t really matter how much you study it, it’s almost impossible to get the perfect SEO (Search Engine Optimization) score for any long period of time.
Each search engine has their own algorithm to rank websites, and as if that wasn’t complicated enough, they change that algorithm frequently in order to perfect it and make sure that the same sites don’t hog up the top positions simply because they’ve figured out the x-factor in the algorithm to dodge other more popular sites that have the traffic, content mass, and extensive Internet presence enough to be ranked at the top.
I would probably need an endless number of articles to cover all the different aspects of the perfect SEO, and if I tried to do that, I would probably not be able to pinpoint it anyway.
Read More: http://www.bitrebels.com/technology/the-seo-puzzle-the-most-important-pieces-infographic/ Via Antonino Militello
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Si queremos llegar a otro tipo de sociedad, un tema clave que deberíamos de tener en cuenta es la Estrategia, uno de los puntos que más potencial de desarrollo tiene actualmente en empresas y organizaciones.
Bajo mi punto de vista, nos enfrentamos para su desarrollo con algunos retos:
Via MyKLogica
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Actualmente las ventas en movilidad ya suponen el 8%, asegura la presidenta de la asociación (“El futuro del comercio en Internet es el móvil” @gomezdelpozuelo entrevistada x lectores de @el_pais http://t.co/Tnm3uAyS... Via Luis Negrete
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El hombre es una caña, la más débil de todas, pero una caña que piensa. - Blaise Pascal
Son muchos los desafíos que se presentan a las empresas en la actualidad. Los cambios que ocurren en el mundo y afectan a las sociedades las golpean de frente también a ellas, puesto que empresas y sociedad están íntimamente vinculadas. Y estos cambios se aceleran. [...]
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Siempre me ha fascinado la facilidad de algunos autores para formular modelos de marketing, ventas, liderazgo, vamos, de cualquier cosa, y acabar con acrónimos preciosos. Dos que me vienen enseguida a la memoria, AIDA y los objetivos SMART.
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"1a Experiencia del Cliente debería ser una de las obsesiones de las Empresas."
No en vano determina en gran medida si un Cliente volverá a repetir con nosotros, expandirá nuestras virtudes a través del boca a oreja, y permitirá que nuestra Empresa perdure y Crezca.
Parece lógico pensar que el empresario, el directivo y el profesional estén tomando en cuenta estos puntos de sentido común ya que les va el futuro de su negocio.
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Puede interesarnos, por distintos motivos, conocer que otros sitios incluyen una imagen cualquiera que encontramos en la red. Esto es fácil de conseguir gracias a las funciones del buscador de imágenes de Google, pero pueden agilizarse los pasos a seguir si situamos un práctico bookmarklet en la barra de marcadores de nuestro navegador preferido. Via Alazne González
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Twitter es una gran herramienta para encontrar trabajo. Esta es una selección de 60 cuentas que publican ofertas de empleo. Via Carmen |
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![Ranking the 100 Most InDemand Employers Using LinkedIn Data [INFOGRAPHIC] | Business Improvement and Social media | Scoop.it](https://img.scoop.it/EpOExeKzCK-DFjJttNjTkzl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Whether it’s a tech start-up or a prestigious global accounting firm, some employers are more desirable than others. For companies, this affects how easily they can recruit; for employees, it’s tied to your professional reputation. Using an extensive professional data set, LinkedIn identified which companies are most attractive to potential candidates in this infographic of LinkedIn’s Most InDemand Employers.
What makes these rankings unique is that they’re based on the actual actions of over 175 million professionals. Last year, LinkedIn had over 15 billion interactions between professionals & companies. That data was cross-referenced with thousands of survey responses to pinpoint specific activities that best indicate familiarity and interest in working for a company: connecting with employees, viewing profiles, visiting Company Pages, and following companies. After crunching this data and normalizing for things like company size, the top 100 global list was created. Then LinkedIn profile data was applied to rank the most sought-after employers among professionals in five countries and four job functions.
View the full version of the infographic at the link, where the most sought-after companies on LinkedIn's network are visualized by country, city, occupation and industry... Via Lauren Moss
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Hace un mes Puro Marketing publicaba que menos del 25% de las empresas utiliza los datos obtenidos en Social Media para optimizar su estrategia de marketing y que el 31% de las empresas creen que no existen ...
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The majority of companies are not interested in evaluating suppliers for the sake of evaluation, but rather they are looking to drive improvements, reduce risks and push towards innovation in the supply chain. We would like to share 5 best practices based on our expertise and experience in assessing sustainable supply chain excellence.
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Today, Levi Strauss & Co. (LS&Co.) announced new Terms of Engagement for its global supply chain that the company says will go beyond mere “do no harm” compliance to actually improve the lives of workers in factories around the world. Under the new approach, LS&Co. will require contract factories to support programs for their workers that align with UN Millennium Development goals.
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"Search and social media are joined at the hip – or are they? As search engine rankings get more complex, and the dust has settled on search engine updates from the last 18 month, marketers are left wondering what’s next.
Although social media and search engine optimization used to be in two different camps of online marketing, they seem to be increasingly linked together.
In 2010, Google implemented a more social friendly search algorithm that took author reputation, bookmarking, commenting and other social “signals” (likes, retweets, shares and more) into account when presenting their search engine results. In addition, they began to implement the “Search Plus Your World” option for searchers who were logged into their Google accounts while searching. Other search engines quickly followed suit, and SEOs everywhere began to emphasize social media for optimization.
But what kind of social media and how many social media signals are a factor in search engine results?
Find Out More: http://www.socialsnap.com/blog/2012/10/the-real-story-behind-social-media-and-search/ Via Antonino Militello
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"Es propio de los pensamientos profundos el parecer simple, tanto que uno cree haberlos pensado él mismo."
Una buena gerencia debe siempre estar preparada para afrontar, retos, amenazas, crisis que se le pueden presentar, no solamente en el seno de la empresa bajo su cargo, sino en el mismo escenario en donde actúan. [...]
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En una situación tan cambiante como la actual, para poder sobrevivir, las empresas tienen que estar continuamente en alerta para ir adaptándose a todos los cambios a los que se ve sometida. Pero no sirve sólo la adaptación, sino que considero esencial la anticipación a esos cambios. Ahí es cuando deben aparecer los líderes para intentar arrastrar al resto del equipo a buscar esa anticipación y poder diferenciarse de la competencia. [...]
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Analicemos sobre las características que debería tener un líder transformador y os propongo hacerlo desde una perspectiva que incluye tres niveles de actuación: desde dentro hasta fuera.
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Una Organización altamente efectiva trabaja de forma mucho más inteligente.
Como puedes comprobar en la brillante infografía que puedes encontrar aquí hay muchísimas maneras de perder tiempo en el trabajo.
Sin embargo, una de las grandes amenazas de la Productividad del Profesional en la Empresa son las Interrupciones en su Plan de Trabajo. Uno de los motivos es que como indica Jose Miguel Bolívar en uno de sus post decir ‘Sí’ significa también decir ‘No’
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Credible stories are rooted in data, and your opinions add perspective. Develop more credible stories with these 6 steps for data-driven brand storytelling.
How much more compelling would your brand storytelling be if data were the focus of your content strategy? In a recent article published here on CMI, Colleen Jones asked the question, “Can digital branded content ever be taken seriously — even as seriously as journalism?”
Without a doubt journalism has had a huge head start when it comes to creating stories that capture hearts and minds. Part of that success comes from using research data (polls, surveys and feedback) to understand what readers find valuable, particularly as it relates to the issues and problems they face. Via Brian Yanish - MarketingHits.com
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Campaña realizada por el gigante google de coca cola, un ejemplo de participación y hacer más visible la marca al hacer sentir bien a la gente que envía una coca cola gratis a cualquier parte del mundo en una máquina expendedora conectada a la red en la que podemos observar la reacción del que la recoge.
In 2011, Google partnered with four global brands in an advertising experiment. The goal was simple - how can the ideas that defined the advertising industry... |
Great as a studying strategy for students.